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Benefits of Body Worn Cameras in Retail

Taylor Made Solutions-Blogs/News
Evidence capture
Captures both video footage and audio recordings that can be used for evidential purposes, and this is done by ensuring that the cameras are mounted on a person which provides better angles than CCTV. Face identification, which is particularly useful at capturing the person’s identity, acts as proof of evidence about the person committing the abuse. This level of evidence makes it easier to gain a conviction.
Changing customer behavior
Body-worn cameras are designed to be overt and obvious in an effort to dissuade people from being verbally and physically abusive towards workers, as nearly a quarter of retail workers have reported a form of abuse whilst at work, especially supermarket workers.
The presence of a body-worn camera alone helps to reduce verbal and physical abuse to lone workers because people are aware that they are being recorded.

Unlike CCTV cameras that are in fixed positions, body-worn cameras are mobile and designed to be carried around by shop workers hands-free, allowing them to capture video footage anywhere in the store.

As well as being used for evidence, the recorded video footage can be used internally as training for retail workers; either in gaining insight into possible encounters that they might experience or learning how to handle that situation, should a similar one occur. This would also allow the retail workers peace of mind to know that they have a device that works in an emergency and can back up their side of the story, should they need it.
From a business perspective, using footage of a real-life incident provides cost-effective and relevant training material that all members of staff can learn from. It is valuable evidence for store managers to use to drive positive safety changes in the work environment.

Monitor large-scale areas
Due to their portable nature, body-worn cameras are able to act as surveillance for large areas on the shop floor that might not be captured by CCTV. Theft in the retail industry is a big problem: in 2019, retail establishments lost £700 million as a result of customer theft, as shown in British Crime Survey. Equipping staff with body-worn video technology enables more areas of the store to be covered and provides different angles to monitor products.

Improving customer service
If staff feel safer at work, retailers are likely to see an increase in efficiency and customer service. Having a body-worn camera diffuses the majority of aggressive situations by its sheer presence allowing store colleagues to feel more at ease and focus their attention on the customers themselves.

Additionally, in the event of an incident, having a personal safety device in place will reduce the level of trauma suffered by the victim. The outcome will always be better with a personal safety solution to support people experiencing abusive and anti-social behavior.

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